What's up #JLabFam! We have a BIG announcement to make:
We found a way to ditch the plastic. This has been a goal of ours for quite some time: To provide an eco-friendly case for the environment + a strong and sturdy package for you. This means after you open your product, you can put the box directly into the recycling bin and every component of it is recyclable. We immediately kicked off the initiative with our new launches like the Epic Air ANC and will fully transition all packages by 2021.
We looked at every detail to make it 100% recyclable ♻:
• Premium molded paper pulp tray replaced plastic
• Eliminated metal foil printing
• Durable paper pulp hang tag replaced plastic
• Paper sticker replaced plastic
You'll see when you look at packages across all brands, that few (if any) provide a fully recyclable package. See below the difference.